The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services
Bring your company into the digital era without compromising your core business In The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services, the authors show companies how to go digital while also advancing their core business. The book emphasizes how to strike a difficult balance between establishing a new (digital) business and re-vitalizing - and digitizing - the legacy business. The core of the book is focused on the actual implementation of the digital transformation across both businesses, providing concrete tips, tricks, tools and action plans across six key dimensions:* Crafting a flexible organization* Using technology as a driver* Designing the necessary processes* Building transformational leaders* "Right-skilling" the workforce of the future* Galvanizing cultural change The Digital Transformer's Dilemma is a very visual book, filled with dozens of engaging illustrations that bring the contained concepts to life on the page. Based on 100+ interviews with senior executives at leading companies (such as Nestlé, Novartis, Volkswagen, BNP Paribas, BASF and Michelin) and smaller hidden champions, numerous illuminating case studies, and the authors' own experience from working in international management consulting and years of academic experience, the book highlights the fundamental principles required for executives and businesspeople to transform legacy organizations into digitally empowered companies.
Yazar | Karolin Frankenberger |
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Yayın Evi | Wiley; 1. basım |
Ulan Press N&S Collection Türkçe Forgotten Books Fransızca ICON Group International, Inc. CreateSpace Independent Publishing Platform İngilizce İspanyolca LAP LAMBERT Academic Publishing NAN RIEWALDT Aeryn Cartwright Almanca Rusça Icon Group International Gerardus Blokdyk Independently published Kolektif
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Baskı Detayları
Yazar | Karolin Frankenberger Hannah Mayer Andreas Reiter Markus Schmidt |
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İsbn 10 | 1119701309 |
İsbn 13 | 978-1119701309 |
Sayfa sayısı | 400 sayfa |
Yayın Evi | Wiley; 1. basım |
tarafından gönderildi The Digital Transformer's Dilemma: How to Energize Your Core Business While Building Disruptive Products and Services | 9 Kasım 2020 |
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